The tourism generator we actually need

By Joel Barde
The image, by now, is familiar to most: A tourist, up for the day, piles out of their vehicle and walks to the second lake in Joffre Lakes Provincial Park, where they promptly wait in a long line to get their photo taken on the notorious “selfie log.” After uploading it to social media, they head back down the trail, returning home having “experienced” the Coast Mountains.…

Source:: The tourism generator we actually need

February 1, 2019

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